The digital revolution has changed the way we enjoy hospitality.
From booking tables in a few taps and swipes, to leaving reviews within moments of leaving the table, smart technology has created a paradigm shift. On top of that, other global events have meant that contactless technology is now top of the agenda for many restaurants, bars, and eateries.
It’s here that Pay at Table solutions make their grand entrance.
What is Pay at Table (PAT)?
In a nutshell, Pay at Table, or PAT, is a technology that enables customers to pay for (and even order) their food or drinks using their own smart device, be that a phone or tablet.
PAT technology is ideal for our fast-paced lifestyles; customers can sit, order, pay, and dash.
But it’s not all about the convenience factor.
PAT also allows for an end-to-end contactless experience, from the moment the customer sits down to the moment they pay for their food and leave.
The benefits of Pay at Table solutions – 4 great reasons to try it out
To whet your appetite for Pay at Table technology, here are just 4 of the big benefits PAT tech can bring to your business.
1. Pay at Table allows for socially distanced dining
COVID-19 changed everything.
But, as we all adapt to the so-called ‘New Normal’, contactless technologies are becoming even more important. With Pay at Table available in your restaurant, you can enable a totally contactless dining experience and offer your customers total peace-of-mind.
2. Your staff will be less busy and more productive
How many times have you seen waiting staff, ironically, waiting to use the card payment machine?
This is frustrating for customers, sure, but it also demotivates staff and leaves them twiddling their thumbs. With PAT technology, your team members don’t have to worry about taking payments or sharing devices. That means they’ll waste less time and be more productive.
Talk about a win-win.
3. Lower social pressure means an increased likelihood of tipping
It’s often a tense moment when the ‘TIP?’ message appears on a card machine – especially when the waiting staff are standing right there.
With PAT, all of this social pressure is removed, allowing the customer to make a decision in their own time. It may sound counter-intuitive at first, but the more hands-off approach to payment and tipping often results in higher tips.
4. It’s a frictionless experience by design
The term ‘frictionless’ may sound like a buzzword, but it’s real, and it matters – especially to modern diners with very little time.
With a properly implemented PAT solution, your customers won’t need to download a Pay at Table app. Instead, they scan a QR code or tap an NFC tag on the table, tap in a few details into their own browser, and bingo! Frictionless dining, the contactless way.
Want to see how Pay at Table could help your business?
In a world that’s more digitally focused than ever before, Pay at Table solutions really can transform your business – and attract a whole new demographic to your venue.
Want to know more? Get in touch with the friendly team at HBM today and let’s see just how far Pay at Table could take your business.